About Us

The African Transformation Union (ATU) is a premier consulting organization dedicated to promoting Africa as a top global destination for Investment, Trade, and Tourism. We serve as a bridge between African nations and the international community, fostering economic growth, cultural exchange, and sustainable development.

Our mission is to position Africa as a leading global tourism and investment destination by connecting businesses, governments, and stakeholders with opportunities that drive economic prosperity and development.

ATU offers comprehensive advisory services in three key areas:

• Tourism Advisory: We work with tourism boards and governments to develop their tourism sectors to be economic drivers and showcase the continent’s rich culture, landscapes, and experiences. Promoting African destinations through strategic partnerships with media outlets such as Sinclair Broadcasting/ABC Good Morning Washington.
   
• Project Funding & Project Advisory: Facilitating financing and structuring of large-scale infrastructure projects across Africa. We connect investors with opportunities in sectors such as hospitality, energy, and technology, ensuring regulatory compliance and risk assessment.
   
• Business Advisory: Supporting businesses looking to expand into the African market and vice versa. We provide expert consulting on trade agreements, market entry strategies, and financial planning to help businesses thrive internationally.
   

• Strong Strategic Partnerships: We collaborate with key stakeholders, including governments, media houses, and financial institutions, to drive impactful initiatives.
• Global Network: Our extensive network spans across Africa and the international business community, offering unparalleled opportunities for collaboration and growth.
• Proven Expertise: Our leadership team consists of seasoned professionals with decades of experience in tourism, finance, international trade, and economic development.

Curtis Smith Jr.– Founder & Chief Executive Officer

· Charles DeBow III– President of The National Black Chamber of Commerce -Strategic Advisor, Business Leadership

· Melissa Muhammed - CEO of Black and Global Business Network - International Tax Attorney and Business Consultant for International Contracts

H.E. Hilda Suka-Mafudze – AU Ambassador to the US - Diplomatic and Policy Relations Expert 

At ATU, we believe in the power of Investment, Trade and Tourism to drive economic transformation across Africa. Whether you’re a business looking for new opportunities, a government seeking strategic partnerships, or a traveler eager to explore Africa’s beauty, we invite you to be part of our mission.